Helena Eyimi: Empowering Global Midwifery
Providing high-impact visual assets for an international clinical educator.
The Client
Helena Eyimi is a true midwifery superstar. As an International Midwifery Consultant for the United Nations (ONU) and the NHS, her work carries a weight that spans continents. During her time based in Norwich - where she refined her expertise at the University of East Anglia (UEA) and the Norfolk and Norwich University Hospital (N&N) - Helena sought to elevate the digital presence of her teaching platform.
The Brief
Helena already had a thriving international reputation; our role was to provide a targeted suite of professional media assets to support her existing momentum. She needed high-quality imagery and video content that reflected both her clinical authority and her approachable teaching style for her global "Comunidad de Matronas."
Our Targeted Contribution
Portrait & Headshot Photography: We conducted a focused session to produce a range of portrait photography and professional headshots. These weren't just standard corporate photos; they were designed to capture Helena's personality for her website and social media, balancing her role as a high-level consultant with her warmth as an educator, loving wife and mother.
Video Content & Interviews: To add fresh value to her online teaching platform, we produced a series of concise video interviews and educational modules. These served as high-quality "anchor" content for her students.
International Accessibility: With a significant audience in Europe and South America, accessibility was key. We provided multi-language support by integrating subtitles into her video content, ensuring her technical expertise translated perfectly for her international viewers.
The Impact
We collaborated to contribute content to Helena’s platform library - assets designed to have a continued impact as her community grows. It was a privilege to play a supporting role in her mission, helping Helena share her life-saving knowledge from the local wards of the N&N to the international stage of the UN.
Client: Helena Eyimi Ltd
Agency: Triple Threat Media Limited
Project: Corporate Brand and Learning Material
